The Cordkillers Podcast with Tom Merritt and Brian Brushwood is uses a subreddit to collect audience feedback and submissions. We are always excited to see any type of leader use reddit because we think it is the easiest way to manage an audience’s feedback.
When it comes to interacting with an audience, a subreddit provides benefits in both efficiency and effectiveness. Because of the self-filtering mechanism of reddit, Tom and Brian can filter out what their audience cares about the most by viewing the top submissions each day. This is a huge upgrade over email communication which requires hours of reading and filtering for some podcast producers.
Plus, we think it’s better for the audience to decide what is important to them, rather than forcing the podcasters to take their best guess. Whether it’s criticism, praise, or important information, the subreddit will naturally bring it to the attention of the podcasters. This is an example of a new age of consumer-creator relationship that we believe will produce better podcasts and happier, more loyal listeners.
About The Cordkillers Podcast
The Cordkillers is an awesome podcast dedicated to people who have “cut the cord” from cable TV. They discuss news and tips related to the new online media options. We love this podcast because of its mission and their willingness to engage fans via reddit.